You know the phone, the reviews and the follow-up all matter. Running them takes a platform, a subscription and the hours to learn it, and the jobs come first.
Sound familiar?
Three moments when a small business may let work slip away.
The electrician up a ladder. The phone rings out twice before lunch. Both callers wanted someone this week, and by the time the ladder is down, they may have rung somebody else.
The salon with a quiet profile. Customers say the work is lovely at the till, but nobody asks them to say it on Google.
The garage with last winter's customers. Their names and numbers are in the system, and nothing has gone to any of them since the invoice.
How it works
- You keep your number. Calls you miss are diverted to a line we set up, and the number on your van, your website and your Google profile does not change. If your own voicemail answers first, the call never reaches the line, so the divert is set to come before it.
- The caller gets a text. Once the call counts as missed, the text says who missed it and how to reply or book. On a divert, it comes from a line on the platform, not your published number, so it names your business first. Replies land in one inbox and a phone app.
- Bookings go in the calendar. Confirmations and reminders of each booking go out with nothing promotional in them (appointment reminder rules).
- You see the counts. Once a month: calls missed, texts sent, replies and bookings.
Three plans, one account
- Answer is the phone: the text-back, the inbox, the calendar and the report.
- Reputation adds the review programme, with every customer asked once for a Google review, nobody incentivised and nothing hidden, and replies to your Google reviews drafted for your approval. After an eligibility check, it also keeps your Google Business Profile up to date in your own Google account.
- Follow-Up adds a consent audit in the first month, then two campaigns a month to the people you may lawfully message, one automation built or reviewed each month, and a landing page a quarter.
- The AI Receptionist can be added to any plan, for the calls you cannot answer: an assistant books the caller in or passes you a message, and says it is automated.
Each service a plan bundles is also sold on its own — missed-call text-back, review management, Google Business Profile management, email and SMS marketing, landing pages and the AI receptionist. The plans bundle the running of them into one monthly fee and one inbox.
What the starting price buys
The Answer plan, for one location: a hosted account, with a divert from the number you publish or a new UK number; the text, written with you and tested from a real phone; one inbox and app for replies and website chat, with WhatsApp for customers who opt in; the booking calendar with its reminders; and the monthly report. Usage is not included: whatever the platform charges for, such as texts and replies, the calls on the divert, the number and WhatsApp messages, is billed on top at cost, based on what you use. Your own phone provider may also charge for the diverted part of each call.
Move up: Reputation or Follow-Up. Add to any plan: the AI Receptionist. Another location is quoted.
What keeps you safe
These plans are hosted under our licence, so the terms are written down. You stay in charge of your customers' data (the controller, in law), and we process it for you under a written contract (your data on a US-hosted platform). GoHighLevel, the platform the plans run on, says its product infrastructure "resides in the United States", so the data does not stay in the UK. Your Google profile stays in your own Google account. If you leave, you get an export and the option to move the account to a paid agency account of your own or another agency's. We do not host patient records (what to check in a clinic CRM).
What it costs
A set-up fee for each module and a monthly fee for the plan, shown on the plan cards below and on the pricing page. Usage is billed on top at cost, at rates in pounds, reviewed quarterly. Set-up is paid on signature, the plan monthly in advance and usage in arrears. No minimum term; thirty days' notice ends it.
When something else fits better
If the system is core to how you sell, your team will live in it every day, or your records are patients' records, own the account: that is CRM Automation. If you need one service rather than a plan, each has its own page, linked above. If the website is the problem, a plan will not fix it: see Web Development. Paid ads, social posting and an SEO retainer are not in any plan.
Start with Answer. It is the smallest plan, and its report shows what the phone is doing before you add anything. None of this is legal advice; it describes how the plans are set up and run. Get in touch with the number you publish and roughly how many calls you miss in a week, or read how a project runs first.